Greenstar Social Marketing Pakistan (Guarantee) Limited is a nonprofit, non-governmental organization devoted to improving quality of life among low-income people.

A non-governmental organization, Greenstar works through the private sector and with the Government of Pakistan, empowering healthier choices and improving access to affordable, high-quality health products and services.

Following the Government of Pakistan, Greenstar is the country's second-largest family planning provider. Having achieved significant progress in building the country's network of private "trustworthy family planning service providers", in 2005 Greenstar launched a broader network of private "family healthcare providers" under the name "GoodLife".

Greenstar's Sabz Sitara portfolio has become synonymous with high quality, affordable family planning in Pakistan. The GoodLife portfolio addresses a broader spectrum of family health needs ¨C including maternal and child health issues such as safe water, nutrition and malaria, and infectious diseases such as HIV and TB.

Organizational Structure

With staff strength of more than 1500 permanent and contractual employees, GSMP operates through its nationwide network of 31 fully equipped and fully functional zonal offices covering more than 100 districts of Pakistan.